Riley kids and local celebrities gaming to promote “EXTRA LIFE”

Game lovers of all kinds – local celebrities, Boomer and Riley kids – will spend two hours gaming at Riley Hospital for Children at Indiana University Health on Tuesday, September 30. The event will promote public participation in 2014’s “Extra Life” game day, held Saturday, October 25, to benefit Riley Hospital for Children, a member of Children’s Miracle Network Hospitals.

Local celebrities scheduled to play video and board games with Riley kids include IndyCar driver Ed Carpenter, NHRA driver Tommy Johnson, Jr., Indiana Pacers mascot Boomer (from 1- 2 p.m.) and members of Indy Eleven. 

During “Extra Life” in 2013, 515 gamers across Indiana raised more than $40,000 for Riley Hospital for Children. Since 2008, tens of thousands of participants have raised more than $8 million for Children’s Miracle Network Hospitals.

The grassroots gaming experience lets gamers register for free at www.Extra-Life.org, select their local Children’s Miracle Network Hospital (Riley Hospital for Children), establish a fundraising goal and seek donations from friends and family.  

“Extra Life has grown dramatically because it answers a very simple question: how can I use my love of gaming to make life better for kids in my community,” said Jeromy Adams, founder and managing director of Extra Life. 

  • WHAT: Riley kids and local celebrities gaming (video games, board games) to promote “EXTRA LIFE”
  • WHEN: Tuesday, September 30, 2014; 1-3 p.m.
  • WHERE: Riley Hospital for Children
    Simon Family Tower Main Lobby
    705 Riley Hospital Drive
    Indianapolis, IN  46202
  • WHY: Promote “Extra Life” game day on October 25. Those interested in gaming for kids treated at Riley Hospital for Children can register at www.Extra-Life.org. 

About Extra Life
Extra Life is a grassroots experience that mobilizes passionate game lovers to help sick and injured kids treated at their local Children’s Miracle Network Hospitals. Extra Lifers raise money year-round, culminating in a massive international day of play each fall. During this all-games-in weekend, participants continue to fundraise, play games and ultimately celebrate one grand total together. Unlike traditional fundraising events, Extra Lifers typically participate from the comfort of their own home. From video games to board games and beyond, Extra Lifers have raised over $8 million dollars since the program was founded in 2008 by gamers for kids needing help. Join the movement today at www.Extra-Life.org, or get involved at Facebook: /ExtraLife4Kids or Twitter @ExtraLife4Kids.

About Children’s Miracle Network Hospitals
Children’s Miracle Network Hospitals® raises funds and awareness for 170 member hospitals that provide 32 million treatments each year to kids across the U.S. and Canada. Donations stay local to fund critical treatments and healthcare services, pediatric medical equipment and charitable care. Since 1983, Children’s Miracle Network Hospitals has raised more than $5 billion, most of it $1 at a time through the charity’s Miracle Balloon icon. Its various fundraising partners and programs support the nonprofit’s mission to save and improve the lives of as many children as possible. Find out why children’s hospitals need community support, identify your member hospital and learn how you can Put Your Money Where the Miracles Are, at www.CMNHospitals.org and www.facebook.com/CMNHospitals. 

About Riley Children’s Foundation
Riley Children’s Foundation supports Riley Hospital for Children at Indiana University Health, Camp Riley and the James Whitcomb Riley Museum Home. As Indiana’s only comprehensive hospital dedicated exclusively to the care of children, Riley Hospital has provided compassionate care, support and comfort to children and their families since 1924. Each year children from all 92 Indiana counties turn to Riley Hospital and its regional clinics throughout the state more than 300,000 times. Riley Hospital’s partnership with Indiana University Health and its strong affiliation with the Indiana University School of Medicine make Riley Hospital the leader in pediatric care in the state and the region. For more information, visit RileyKids.org. 

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