Promingdale’s kicks off “Winter Wonderland” for 2016 Riley Cancer Center Prom

Children with cancer at Riley Hospital for Children at Indiana University Health have been invited to experience a “Winter Wonderland” at the seventh annual Riley Cancer Center Prom on May 6. Thanks to Women for Riley, a volunteer group dedicated to supporting the missions of Riley Children’s Foundation and Riley Hospital for Children, the patients’ fun-filled winter adventure begins on April 14 and 15 at Promingdale’s sponsored by PwC, where they’ll pick their perfect ensemble. 

Over 1,000 donated dresses, tuxedos, shoes, purses, jewelry and other accessories will line the shelves of the imaginative boutique known as Promingdale’s sponsored by PwC. The event will be bustling: Personalized shoppers will help 250 Riley Cancer Center patients and family members choose their dream outfits for the special occasion. Patients will also vote for the Prom King and Queen among the Riley Cancer Center Staff. 

Promingdale’s and Riley Cancer Center Prom were created for children with cancer within 12 months of treatment. The events have become highly anticipated for patients, siblings, parents and staff alike. 

Approximately 100 Women for Riley members donate their time and money towards projects at Riley Hospital, with priorities focused on Riley Cancer Center Prom and funding grants for Indiana’s only nationally ranked and comprehensive children’s hospital. 

Each year, 80 percent of children diagnosed with cancer in Indiana turn to Riley Hospital for their treatment. To make a donation to Riley Hospital’s cancer center or pediatric cancer research, visit RileyKids.org.   

WHAT:            
Promingdale’s sponsored by PwC

WHEN:            
April 14 and 15; 12 p.m.-7 p.m.
Media is invited to attend the event between 3 – 5 p.m. on Thursday and Friday.

WHERE:          
Riley Hospital for Children
702 Barnhill Drive
Indianapolis, IN  46202
Riley Outpatient Center (ROC)
Conference Rooms A and B (lower level)                                                           

MEDIA NOTES:

Promingdale’s provides an excellent environment to focus on a specific patient story. 

Please RSVP to Kate Burnett at 317-634-4474.

Media parking is available at 702 Barnhill Drive, the former Riley Hospital main entrance.

Last year’s Riley Cancer Center Prom video can be found here.

Foreshadow of Riley Cancer Center Prom (Friday, May 6; 5-8 p.m.)

A “Winter Wonderland” awaits patients and families at the Riley Cancer Center Prom.

More than 250 Riley Hospital patients and family members are expected to attend Riley Prom on May 6 (Fairbanks building, 340 W. 10th St.). With Riley Cancer Center staff and volunteers, anticipated attendance is 350 people. Some prom-goers will elect to attend Riley Day Spa for complimentary hair, make-up and manicure appointments (immediately before Prom in the Riley Outpatient Center).

About Riley Children’s Foundation

Riley Children’s Foundation supports Riley Hospital for Children at Indiana University Health, Camp Riley and the James Whitcomb Riley Museum Home. As Indiana’s only comprehensive hospital dedicated exclusively to the care of children, Riley Hospital has provided compassionate care, support and comfort to children and their families since 1924. Each year children from all 92 Indiana counties turn to Riley Hospital and its regional clinics throughout the state more than 300,000 times. Riley Hospital’s partnership with Indiana University Health and its strong affiliation with the Indiana University School of Medicine make Riley Hospital the leader in pediatric care in the state and the region. For more information, visit RileyKids.org

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